Note) The Korean version of this article is a translation of an original press release written in English.

As we translated it back to English, we mostly adopted the original English sentences.

The Qatar National Library (QNL) has introduced Ramly, a new mascot inspired by a Qatari desert fox, to reinvigorate its Children’s Library. Ramly is friendly and curious and loves making friends, reading books, and going on adventures with children at the QNL Children’s Library. This character adds energy to the library’s inclusive and welcoming environment that appeals to young readers and supports its efforts to foster early childhood education and literacy.

On August 29, more than 300 children aged 4-11 met Ramly at the library’s Special Event Hall. The three-hour event featured various activities designed to introduce Ramly to children, including coloring, face painting, crafting, and story writing. These activities aimed to instill a sense of community and belonging among children and to help librarians build positive relationships with young readers by using a friendly interactive character with whom children feel comfortable.

The American Library Association (ALA) has found in its research that mascots are effective tools for engaging with children. In fact, libraries using mascots report increased participation in library programs by children and their families.

“The launch of Ramli is a strategic move for children, young adults, and families through targeted programs that begin with our youngest visitors. Inspired by Qatar's natural environment, Ramli is not just a mascot, but a valuable part of our mission to encourage families to adopt early literacy. This initiative enhances our library's role as a hub for inclusive and dynamic community engagement and learning,” said Abeer Al Kuwari Director of Research and Learning Services at Qatar National Library. He stated that the QNL is committed to instilling a love of reading in children.

The mascot will also be used at children’s events, such as storytelling and reading clubs, helping young readers to develop a sense of ownership over the library’s resources and programs.

(Source)

https://librarian.nl.go.kr/LI/contents/L30303000000.do?schM=view&id=49393